Cellulose is a basic part of plants. Its tiny fibers make up the pulp that’s spread into sheets and pressed and dried to create paper — yes, all paper.  After the paper has been used, the plant fiber gets a new life when it’s woven together to create a strong, durable material called cellulose insulation. And that insulation is not only a sustainable option for homes and buildings, but it also offers other important advantages.

Recycled material.

Cellulose insulation is made from up to 85 percent recycled material and uses less energy to manufacture than other types of insulation. By sourcing local materials like the paper you put in your recycling bin, using low-energy manufacturing and reducing the need for long-haul transportation, cellulose insulation is an environmentally responsible choice.

Flame retardant.

Before it’s used as insulation, cellulose is treated to make it flame retardant. The insulation has a Class 1 fire rating because it’s so effective in preventing flames from spreading. That can make all the difference when every second counts for you and your family. And, it’s protection that lasts. Accelerated aging tests show that cellulose insulation won’t lose its fire-resistant ability over the years.

Dense.

Cellulose has a high density, which means it minimizes airflow to provide effective insulation. As a result, homes and buildings will need less electricity for heating in the winter and for air conditioning in the summer. Using less electricity, gas and oil in your home not only saves you money but helps reduces carbon emissions, which helps reduce the amount of gases that can hurt the earth’s ozone. So, you could be helping the home all of us share.

Safe. Smart. Sustainable. Who knew that insulation could be such a feel-good home improvement project?